The Smarter Web Company Strategy

Growth Opportunities

Growth opportunities exist for The Smarter Web Company around existing services:

• Readymade web design
• Bespoke web design
• Custom web development solutions
• Logo design
• Copywriting and other content initiatives
• Online marketing services, including search engine optimisation (SEO)

The Smarter Web Company aims to grow revenue through both increasing service adoption with existing clients and expanding its client base.

This growth will be driven by enhanced marketing efforts, coupled with the increased visibility that comes with being a stock market listed company.

Combined With A Buy & Build Strategy

The Smarter Web Company believes that a buy and build strategy offers an exciting opportunity for growth.

The global web design, web development and online marketing industry is diverse and highly fragmented, comprising of a wide range of different businesses and freelancers.

The Company will progress an acquisition strategy targeting other businesses with a view to growing its number of clients and / or recurring revenue.

The Smarter Web Company will only make acquisitions where the Directors believe the timing and opportunity is appropriate

Digital Assets Treasury Policy

Since 2023 The Smarter Web Company has adopted a policy of accepting payment in Bitcoin. The Company believes that Bitcoin forms a core part of the future of the global financial system and as the Company explores opportunities through organic growth and corporate acquisitions is pioneering the adoption of a Digital Asset Treasury Policy into its strategy.